Streetwear, in its purest sense, may never have come to exist had it not been for Californian surfer Shawn Stussy and his line of graphic T-shirts back in the 1980s. It all started when Stussy began scrawling his surname on his handcrafted surfboards with a marker pen. The logo soon found its way onto tees, hoodies and beyond, and the rest, as they say, is history.
Ask anyone to name a streetwear brand and chances are one of the first names to roll off their tongue will be that of skateboard label Supreme. The transcendent New York brand’s unique approach to the supply-and-demand model revolutionised the scene by introducing “drops” as a means of releasing new products in highly limited numbers. This created a sense of hype that sees fans routinely queuing up for days just to get their hands on anything bearing that iconic box logo – even if that does happen to be a brick or an ashtray.
If there’s one brand that could be called the living embodiment of London’s gritty skate scene, Palace is surely it. In just 10 short years the UK label has gone from an underground imprint for skateboard decks and T-shirts to one of the most respected names in men’s fashion. Head to their webstore on drop day and you’re likely to find five-panel caps juxtaposed against velvet smoking jackets and snakeskin loafers.
DJ and fashion designer Nigo’s colourful and quirky label has long served as a gateway for teens getting into streetwear for the first time. Famous for its iconic camo print and bizarre design motifs (shark hoodie, anyone?), the brand is one of the most coveted and respected in the world of alternative fashion.
Launched only a few years ago , Anti has been quietly growing across Florida. X-Anti is started to boom in south florida , Miami area.There brand tries to embody of Miami diverse culture .Putting this brand in the top 5 is a stretch but in another 2-3 years it should all make sense.